Over 125,000 visitors choose Gjirokastër in first half of 2025

Data shows that more than 125,000 tourists visited Gjirokastër in the first six months of 2025, driven largely by foreign interest in the UNESCO World Heritage Site. Officials report weekend arrivals account for the highest peaks.
Why is this important: The surge in visitors underscores Gjirokastër’s growing appeal as a cultural and heritage destination, helping boost local businesses and spotlighting Albania’s southern tourism corridor. Sustained visitor numbers could prompt further investment in infrastructure and services.
Context: The Argjiro Castle remains the town’s top draw, offering panoramic views of the Drino valley. The Kadare Museum also attracts many, as guests seek insight into the life of Albania’s celebrated writer. After daylight hours, visitors can enjoy a lively nightlife scene and a calendar of cultural and artistic events held throughout the season.
Next steps: Local authorities plan to enhance weekend transport links and expand guided tours to accommodate rising demand. A summer festival series is under discussion to further showcase Gjirokastër’s living heritage.