Why is this important: The project, part of the EU4Culture program implemented by UNOPS in cooperation with the Ministry of Economy, Culture, and Innovation, aims to transform the museum into a key cultural tourism destination.

Why is this important: The museum will promote cultural tourism beyond the summer season, provide educational opportunities, and encourage community participation, fostering a deeper connection to Albanian identity for both locals and the wider diaspora.

Why is this important: Strong growth at heritage sites diversifies tourism beyond the coast, extends the season, and spreads income to inland communities. It also strengthens the case for conservation and better visitor services at Albania’s most important monuments.

Why is this important: The festival delivers two nights of electronic music that boost Gjirokastër’s cultural calendar and reinforce the city’s appeal to visitors, especially younger travelers.

Why is this important: About 4,400 seats—20% of the stadium—will remain closed under FIFA sanctions for the June match incidents against Serbia. After a 1–1 draw in Riga, Albania needs a home win to bolster its five points from four games and strengthen its World Cup qualification bid.